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Information Technology and Competitive Advantage in Small Firms

By Brian Webb, Frank Schlemmer

Does IT matter? This book argues that even as IT hardware, software, data and associated processes are becoming more of a commodity, it has never...

Published July 24th 2008 by Routledge.

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Competing in Emerging Markets

Cases and Readings

Edited by Hemant Merchant

This groundbreaking book provides an essential set of readings and case studies that facilitates a much-needed fundamental rethinking about drivers of successful as well as...

Published July 18th 2008 by Routledge.

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Strategic Marketing

An Introduction

By Tony Proctor

Fully updated and revised to include the latest case studies and examples from a broad range of industry sectors, this second edition of Strategic Marketing: An...

Published July 8th 2008 by Routledge.

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Strategic Reputation Management

Towards A Company of Good

By Pekka Aula, Saku Mantere

Strategic Reputation Management examines the ways in which organizations achieve "goodness" through reputation, reputation management and reputation strategies. It presents a contemporary model of strategic reputation...

Published June 6th 2008 by Routledge.

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Trade Unions in Asia

An Economic and Sociological Analysis

Edited by John Benson, Ying Zhu

Offering a comprehensive account of the role of trade unions in Asia today, this book, put together by two editors who have published extensively in...

Published May 30th 2008 by Routledge.

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The United States and the Malaysian Economy

By Shakila Yacob

This book explores the relationship between the United States and the Malaysian economy, concentrating on the period 1870 to 1957, with particular focus on trade...

Published May 27th 2008 by Routledge.

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Supply Chain Management

Edited by Steve New

The idea of a supply chain is one of the most important concepts to emerge in management research and practice in recent years. In simple...

Published May 27th 2008 by Routledge.

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The Corporate Social Responsibility Reader

Edited by Jon Burchell

In the age of global capitalism, shareholders and profits are not the only concerns of modern business corporations. Debates surrounding economic and environmental sustainability, and...

Published April 7th 2008 by Routledge.

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Intellectual Capital and Knowledge Management

Strategic Management of Knowledge Resources

By Federica Ricceri

It is widely held that the successful management of knowledge resources within industry creates value. However, how this value is created is less clear. This...

Published March 26th 2008 by Routledge.

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Complexity, Management and the Dynamics of Change

Challenges for Practice

By Elizabeth McMillan

In this profoundly important text, Elizabeth McMillan shows how the insights of complexity science can allow today’s managers to embrace the challenges and uncertainty of...

Published March 19th 2008 by Routledge.

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