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Volunteerism Marketing

New Vistas for Nonprofit and Public Sector Management

Explore the personality traits, values, and characteristics to look for in volunteers!

Volunteerism Marketing: New Vistas for Nonprofit and Public Sector Management is an excellent…

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2000 | Paperback: 978-0-7890-0985-2 (Routledge)

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Voluntary Organizations and Innovation in Public Services

By Stephen P. Osborne

The innovative capacity of voluntary organizations has become a touchstone for their role in providing public services. Across the world there are increasing pressures on…

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1998 | Hardback: 978-0-415-18256-0 (Routledge)

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Strategic Planning for Private Higher Education

By Robert E. Stevens, David L. Loudon, Kenneth W. Oosting, R Henry Migliore, Carle M. Hunt

With Strategic Planning for Private Higher Education you will improve your effectiveness in strategic planning to ensure the growth, success, and viability of your institution.…

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1997 | Paperback: 978-0-7890-0191-7 (Routledge)

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Marketing for Churches and Ministries

By William Winston, Robert E. Stevens, David L. Loudon

This comprehensive new book is the first guide to applications in marketing concepts in church and ministry services. Demonstrations of marketing concepts and techniques for…

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1996 | Paperback: 978-1-56024-990-0 (Routledge)

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Marketing University Outreach Programs

By Ralph S. Foster, William I. Sauser, Donald Self

Discover the successful marketing strategies of programs which have extended the resources of a university to its community. Marketing University Outreach Programs covers all aspects…

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1995 | Hardback: 978-1-56024-610-7 (Routledge)

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Strategic Planning for Not-for-Profit Organizations

By William Winston, Robert E. Stevens, David L. Loudon, R Henry Migliore, Stanley G. Williamson

Strategic Planning for Not-For-Profit Organizations covers all the steps involved in developing a strategic plan for a not-for-profit organization. Strategic planning has become a critical…

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1994 | Hardback: 978-1-56024-919-1 (Routledge)

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Church and Ministry Strategic Planning

From Concept to Success

By William Winston, Robert E. Stevens, David L. Loudon, R Henry Migliore

Spiritual management is required for spiritual organization, and yet a ministry’s master plan should be the Master’s plan for that ministry. Church and Ministry Strategic…

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1994 | Hardback: 978-1-56024-346-5 (Routledge)

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New Strategies in Higher Education Marketing

By James A. Burns, Thomas J. Hayes

With rising financial difficulties and declining enrollments, many colleges and universities are finding that they need new and better ways to present and promote themselves…

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1991 | Hardback: 978-1-56024-198-0 (Routledge)

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Marketing Child Care Programs

Why and How

By Mary Frank

Is marketing appropriate for child care programs? National leaders in marketing management and child care discuss the growing trend toward marketing child care programs. As…

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1985 | Hardback: 978-0-86656-330-7 (Routledge)

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Marketing and the Library

By Gary Ford

The latest methods for more effective information dissemination are explored in this challenging volume. Discover how new technological installations and information centers allow for identifying…

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1984 | Hardback: 978-0-86656-307-9 (Routledge)

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Forthcoming Titles:

Public Management and Governance
Edited by Elke Löffler, Tony Bovaird
To be published January 22nd 2009

Governance and Regulation in the Third Sector: International Perspectives
Edited by Susan Phillips, Steven Rathgeb Smith
To be published February 28th 2009

Strategic Positioning in Voluntary and Charitable Organizations
By Celine Chew
To be published March 6th 2009

Arts Management
By Derrick Chong
To be published July 15th 2009

The New Public Governance: Critical Perspectives and Future Directions
Edited by Stephen P. Osborne
To be published September 15th 2009

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