Search for book title or author's last name

Browse Business & Management by Subject

Browse Sales & Marketing Titles:

cover

The Public Relations Handbook

By Alison Theaker

The Public Relations Handbook is a comprehensive and detailed introduction to the theories and practices of the public relations industry. It traces the history and...

Published December 13th 2007 by Routledge.

more information about The Public Relations Handbook
cover

Rethinking Information Systems in Organizations

Integrating Organizational Problem Solving

By John Paul Kawalek

In Rethinking Information Systems in Organizations John Paul Kawalek challenges the current orthodoxy of information systems and proposes new alternatives. Bold and ambitious, this book...

Published November 27th 2007 by Routledge.

more information about Rethinking Information Systems in Organizations
cover

The Routledge Companion to Nonprofit Marketing

Edited by Adrian Sargeant, Walter Wymer Jr

This timely collection of cutting-edge articles offers a complete overview of marketing in the nonprofit sector. Written by a leading team of international experts, it examines...

Published November 22nd 2007 by Routledge.

more information about The Routledge Companion to Nonprofit Marketing

Consuming Symbolic Goods

Identity and Commitment, Values and Economics

Edited by Wilfred Dolfsma

The phenomenon of consumption has increasingly drawn attention from economists. While the ‘sole purpose of production is consumption’, as Adam Smith has claimed, economists have...

Published November 22nd 2007 by Routledge.

more information about Consuming Symbolic Goods
cover

A Cross-Cultural Theory of Voter Behavior

By Wojciech Cwalina, Andrzej Falkowski, Bruce I. Newman

The rapid development of democracy and political freedoms has created new and sophisticated psychology-based methods of influencing the way voters choose, as well as political...

Published November 16th 2007 by Routledge.

more information about A Cross-Cultural Theory of Voter Behavior
cover

The Undermining of Beliefs in the Autonomy and Rationality of Consumers

By John O'Shaughnessy, Nicholas O'Shaughnessy

This book examines modern consumption, focusing on concepts of autonomy and rationality. In recent years, conventional ideas of 'free will' have come under attack in...

Published November 8th 2007 by Routledge.

more information about The Undermining of Beliefs in the Autonomy and Rationality of Consumers
cover

Credit and Consumer Society

By Dawn Burton

The language of credit and debt is almost ubiquitous in daily life. In advanced modern societies, financial institutions and other organizations have become increasingly active...

Published November 8th 2007 by Routledge.

more information about Credit and Consumer Society
cover

Frontiers in Enterprise Integration

Edited by Li D. Xu

Enterprise Information Systems (EIS) integrate and support business processes across functional boundaries in a supply chain environment, and have become increasingly popular over the last...

Published September 27th 2007 by Taylor and Francis.

more information about Frontiers in Enterprise Integration
cover

Organizational Identity in Practice

Edited by Lin Lerpold, Davide Ravasi, Johan van Rekom, Guillaume Soenen

Organizational Identity in Practice provides much-needed, in-depth studies on what happens when aspirations, claims and beliefs interact. Given the practical needs of managers and students,...

Published August 2nd 2007 by Routledge.

more information about Organizational Identity in Practice

Reconfiguring Public Relations

Ecology, Equity and Enterprise

By David McKie, Debashish Munshi

Innovative and timely, this PR book is the first to address environmental questions within the context of global business. An excellent counterpoint to the existing...

Published May 24th 2007 by Routledge.

more information about Reconfiguring Public Relations

Filter Your Results By Subject

Click any of the links below to control which books are displayed on the left.

Sign up now to receive the latest information in your chosen subject areas by email.

To keep up-to-date with our latest publications and special offers, and to receive regular news in your areas of interest, please register for our eUpdates service.

RSSLatest Business & Management Articles
Routledge publishes a group of core academic journals all of which are available online.

see more new articles…

Info

We're currently displaying the books available for customers from United States .

If you're not in United States please:

change your preferences.